Search Engine Optimization (SEO) has come to make its popularity since it started about 10 years ago. In the past when we talk about SEO, nobody seems bothered about it. People will just say, why do I need the internet to do advertising. It was an age of the yellow pages and the Green Book. Those days where you want to look for something you will go to a CD type directory of services or pick up a free copy of the World’s Leading Yellow Pages to find a services.
But time have changed since and its already 2015. Gone of the days of the traditional media and now internet is taking over it. The only major player in the market when it comes to internet marketing is Google. Google is not only a powerful search engine, but also a source for useful information which we can find it online. We simply just have to Google it. A common term used nowadays when hunting online.
Because of the popularity of the internet, many companies have come online and having a web presence is a must for any business to succeed. If you are not online and do not have a website, then you will be missing out potential traffic and traffic means business. It’s like you owning a retail shop front and having visitors to your shop. With va flood of visitors, you will get sales, but if there is no visitors, of course you will just get an egg for the day.
Being online doesn’t simply mean you have a website, you will need to set your presence right as well, you will need to be everywhere and easily found for be it your products or services might be a niche (small market competition) or a mass produce product or services. Having said so, there are 2 ways which this can be accomplished. You could either do online advertising, also known as Search Engine Marketing (SEM) or Pay Per Click (PPC).
SEM, or PPC works by having an advertisement listed on the search engines and you only pay when someone clicks on the ads. This is a fast way to see yourself online but it’s also an expensive way. On average, 1 click is about $2.00 in year 2015 and having a traffic of 100 visitors a day to your website will means you will need to pay about $200 a day. And that is only for just one single keyword. What if you have a range of services and products and you have up to 10 keywords or even 50. You will go bankrupt before you even make money spending on advertisements.
Keywords are words we type in the search engines to search for something, if you are selling mobile phones, then your keywords will be mobile phones, hand phones, portable phones etc.
Another method of having an online presence is optimizing your website for positive search results. This is what we call SEO. SEO is a method of optimizing your website structure, content and building quality links to your website so that you can achieve top rankings in the search engines for your keywords. There is no high cost to pay and there is no limit to the number of clicks you can get. You do not need to pay anything for clicks and all traffic you get is entirely free.
Imagine the cost savings you will get should you have like a 50 keywords list; the amount of savings is substantial to pay off a new house or a brand new BMW or Jaguar premium car. SEO has gain popularity gradually over the past years and it’s the most common topic online.
At Bronze Media, we have specialize in SEO and that is why we are able to perform undercover seo services to seo agencies around the world. We have been working under cover for SEO companies and helping their clients to rank on page 1 of the Giant search engine. It’s been 3 years and we have decided to come out and to serve you directly. Reducing your cost in branding and online presence and achieve top ranks.
Our SEO Services are currently available in Singapore, Philippines, China, Malaysia and USA (America). Bronze Media is a Singapore based Branding, Marketing & Communications company which specialized in local SEO services. All SEO works are done in-house and in Singapore and we never outsource any work to other countries. (Outsourcing agencies from India, please do not approach us) you can find out more about us at www.bronzemedia.com.sg